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BIRMINGHAM (March 15, 2012) - The search is on for Birmingham’s Most Photogenic Baby of 2012.

The search begins Thursday, March 22, at Colonial Brookwood Village (Shades Creek Parkway, Birmingham) and runs through Sunday, March 25, daily between 10 a.m. and 7 p.m. and on Sunday from 12 -5 p.m.  No appointment is necessary. To enter, parents should bring their children to Colonial Brookwood Village mall during the contest period for a professional photo shoot with fashion photographers from American Performing Arts Network.

The annual contest, presented by American Performing Arts Network, benefits the UAB Cleft and Craniofacial Clinic at Children’s of Alabama. The $35 entry fee includes the photo shoot and an eight-by-ten color photo for each contestant. All contestant entries will be displayed at Colonial Brookwood Village from April 20-21. The winners will be announced and trophies awarded on Sunday, April 22, at 1 p.m. Visit for further details.

Infants and children through age 5 may participate in four different categories: beautiful, fashionable, precious and comical. The “Judges’ Choice” winners are
selected by a panel of judges, while the “Voter’s Choice” trophies are awarded to the participants who raise the most money for Children’s of Alabama from their families and friends. Every 50 cents donated equals one vote for the participant of choice. This year marks the 20th anniversary of this event which takes place annually at Colonial Brookwood Village and has raised more than $119,000 for ill and injured children treated at Children’s Hospital. The overall “Judge’s Choice” winner in Birmingham will have their photo compete for the title of America’s Most Photogenic Baby 2012 later in the year.

Children’s of Alabama has provided specialized medical care for ill and injured children across the state and throughout the southeastern U.S. since 1911. It is the only hospital in Alabama dedicated solely to the care and treatment of children. Ten of its divisions – pulmonology, neurology and neurosurgery, orthopedics, urology, neonatology, cancer, cardiology, gastroenterology, endocrinology and nephrology—were recently ranked among the best children’s hospital programs in the nation by US News & World Report. Children’s is recognized by the American Nurses Credentialing Center as a Magnet-designated hospital for excellence in nursing care. It is a private, not-for-profit hospital that serves as the primary site of the University of Alabama at Birmingham (UAB) pediatric medicine, surgery, research and residency programs. A 750,000-square-feet expansion is currently under construction and will open in June. Last year, patients made more than 634,000 outpatient and nearly 14,000 inpatient visits to Children’s. More information is available at